Answered: Is it advantageous for SEO to add google analytics code ?

Yes, adding Google Analytics code to your website can be quite advantageous for SEO.

• Tracking Website Performance: Google Analytics provides insights into how well your website is performing in terms of user engagement and traffic.
• Visitor Data Collection: It collects data on who is visiting your site, how they got there, and their behavior on your site.
• Assessing Marketing Activities: You can assess the success of your marketing activities and adjust strategies accordingly.
• Monitoring Goal Completions: It allows you to monitor goal completions and conversions, which is essential for understanding the ROI of your SEO efforts.
• Spotting User Engagement Patterns: By spotting patterns in user engagement, you can optimize your content to better meet the needs of your audience.
• Target Audience Insights: Google Analytics provides demographic information, helping you to understand and reach your target audience more effectively.