<< Photos

The State of Sales & Marketing at the 50 Fastest-Growing B2B Companies - Comment

Description: There’s a lot of information out there for sales and marketing professionals. In fact, as our friend Erik Devaney at Drift.com points out, a quick search of the term “sales and marketing advice” yields more than 90 million results on Google.

What’s more, there are tons of industry influencers who, on a regular basis, share their views on everything from content marketing and sales, to pricing and customer success. It’s a noisy conversation, and for many, a confusing one.

So, how do you make sense of it all?

By focusing on the sales and marketing efforts that actually produce results, not flash-in-the-pan engagement. But finding those results is a little challenging. That’s why we decided to put together our latest report with Drift.com, The State of Sales and Marketing at the 50 Fastest-Growing B2B Companies.

Using Mattermark data, we were able to identify the fifty high-growth companies in the U.S. and evaluate their marketing activities to understand which practices really moved the needle. In order to make the qualitative portion of our research more tangible, we evaluated each company on the list in light of how they approached content, customer communication, path to purchase, and pricing.

What we and the team at Drift.com discovered was surprising, to say the least.

Posted by :  peter88 Post date :  2019-06-25 18:15
Category :  Business Views :  158

Comment - Previous - Next
Social Bookmark or Share this page

peter88 last post Image
- Secondary Dyslipidemia
- Causes of Malnutrition
- Antihyperlipidemic agents
- Steps to Recover from Bulimia Nervosa
- Side Effects of Anorexia Nervosa on Teenagers
- Long Term Health Consequences of Anorexia Nervosa
- Anorexia nervosa - Eating Disorder
- Anorexia Nervosa
- Impact of covid-19 on fashion industry
- How covid-19 has affected the way we travel
- Covid-19 Respiratory
- Lo studio odontoiatrico nell'era COVID 19 ripensare gli approcci comunicativi e le azioni organizzative
- Covid-19 & ayurveda
- Covid-19 Quantitative Research
- 30 Interesting Quotes that Blew my Mind

New Comment