Health Blog - Easy And Effective

A crucial characteristic of the most successful health blog is their clarity. Different from traditional medical journals many health blogs are composed by individuals, not experts. It creates a personal relationship with the material and allows them to feel that they're getting advice from a trusted source. The research on readership levels and impacts suggest that this human approach can make a difference to health outcomes.

The majority of health blogs are created to trigger emotional reactions from viewers. The focus may be on personal tales that are designed to encourage others, or evoke pity and regret. The blog posts may also be focused on societal trends that affect health as well as research findings. Although prior studies have explored how doctors utilize written communication to engage with their patients, little is researched about the effect for health blog users in motivating preventative actions. The authors carried out 2 studies using a randomized control design to compare the impact on 3 blog articles on readers' intentions for taking future preventative health actions: a personal narrative, a statistic-focused blog, and a general, cancer-related blog. The research also demonstrated that reading blogs about medical issues can create a desire to engage in precautionary health actions like setting up an appointment with the doctor for skin examinations or seeking additional information regarding their risk for developing disease. This was true whether the blog's contents focused on the person's personal experience (ethos) or if the data was objective that was derived from cancer statistics (pathos). The findings are extremely convincing and have the potential to make a huge effect on treatments and the prevention of.